How ClearXperts added 500 new profiles to their talent pool with zero manual work

Candidates are bombarded with dozens of LinkedIn messages and job offers every day. Sending yet another classic campaign? To ClearXperts, that felt like more of the same. Instead, they opted for a playful approach that encouraged candidates to participate themselves. The result: over 500 new profiles in their talent pool, 30 successful placements, and 0 manual work.

For over 15 years, ClearXperts has been building flexible workforces, ranging from young starters to experienced and C-level professionals in Finance, HR, Marketing, and Sales support. This requires a constant influx of new talent. Monda Declercq, Talent Executive Recruiter and Assessor at ClearXperts, explains how they use Minggo to achieve this.

The challenge

"Our challenge? Reaching finance, HR, and marketing professionals without resorting to intrusive job postings or LinkedIn spam," Monda explains. "These profiles are flooded with such communication every day. That’s why we wanted to create a creative and less intrusive angle to make a connection: something fun and surprising that the target audience actually wants to engage with. At the same time, we wanted to make our internal processes more efficient by eliminating manual work."

The solution

ClearXperts decided to go for an approach that piqued the curiosity of future candidates. Using Minggo forms, they launched interactive quizzes like "Which finance profile suits you?" and "Which Friends character are you at work?". The quizzes offered a lighthearted, relatable approach that made candidates want to participate and share their details because it was simply fun and surprising.

"Candidates received their results after entering their details," says Monda. "Minggo handled the magic behind the scenes: all data was automatically pushed into our ATS (Carerix). No manual work or errors, just a smooth, automated flow from quiz to candidate. Plus, Minggo allowed us to create attractive, personalized landing pages to make the results and the candidate experience even stronger."

"Thanks to Minggo, everything now runs smoothly and automatically. We’re not just saving time; we’re also creating more impact with our candidates."
— Monda Declercq, ClearXperts

The benefits

• Higher engagement: the quizzes were shared and completed en masse via social media.
• Stronger brand experience: the combination of fun and automation made the brand recognizable and human.
• No more manual work: all data is automatically loaded into Carerix.
• Faster follow-up: candidates are immediately visible to recruiters.

The result

The approach proved to be a bullseye. "In a short time, our talent pool grew by more than 500 new candidates, about 30 of whom were successfully hired by clients. Thanks to the automatic integration with Carerix, manual work disappeared completely, saving us dozens of hours," says Monda.

What started as a creative test became a smart, scalable way to reach candidates in a fun and efficient manner.